AMD Rolls Out EPYC to Take On Rival Intel

Five years in the industry, the EPYC possesses of 32 cores, including of 4 octa-core chips joined together offering up to 2 TB of memory for each handing unit and 128 link lines for output and input to secondary devices. AMD has strengthened the processor by inserting a layer of encryption that is of hardware level and will code all of its memory. The EPYC, analysts claim, will drive the competition in the server industry and offer a precious alternative to Xeon processors of Intel.

For the company, which has been on a revitalized business strategy led by the CEO Lisa Su, the transformation of its data centre processor commerce symbols a modulation point. The firm had set out to aim on a product roadmap on the basis of its Zen architecture that controls the core of x86 microprocessor. The data centre drive matches with its attempts to grow up its desktop trade with the Ryzen-branded products and range on the gaming front. In addition to this, the success of EPYC is vital for AMD to revitalize fortunes in a high-edge business. As per the data offered by most of the market research firms, the market share of AMD rose to 0.4% in 2016 from nearly 25% in 2006 even as Intel developed its share from 75% of the market to 99.4%.

“The solitarily largest bet for our firm is the achievement in the data centre industry,” Su said. She was talking at a product roll out event last week in Austin Texas, enlightening finer information of the EPYC and declaring adoption by well-known players in the market such as Dell EMC and HP Enterprise. The company also showed a slew of other takers such as Vmware, Microsoft, RedHat, Xilinx, Lenovo, Asus, Chinese search engine Baidu, Samsung Electronics, and others.

AMD has claimed that the high end of the EPYC 7000 at more than $4,000 outperforms the race with an edge of 47% while the reasonable range at almost $800 and offers a 70% rise in opposition to the peers. Xeon family of server processors of Intel is the main target for AMD.